Villa Booking Service
Type
UX
UI
Education
Web Design
Responsibilities
Competitive Audit
Paper and digital wireframing
Low and high-fidelity designs
Brand Identity Design
Interating on designs
Goal
The goal when creating the Villa Booking Service's to seamlessly blend functionality and aesthetic appeal, creating an immersive platform for effortless villa discovery and booking. This involves crafting an intuitive interface that simplifies navigation, showcases stunning visuals of each villa, and ensures a secure, user-friendly booking process. Ultimately, the aim is to redefine user experiences by seamlessly merging design and functionality, fostering trust, and elevating satisfaction in the villa booking journey.
Date
September 2023
Understanding User & Competetive Audit
Competition
Although none of the firms I inspected directly compete with Hously because they primarily focus on properties other than villas, I was able to assess their strengths and weaknesses in various aspects of their design and usability
Airbnb
Booking
Trivago
Expedia
Insights
Descriptions in some cases can be more detailed
Lack of contact to the owner or agency
Navigation can be overly complex
Abiltiy to save liked properties for later is important
Persona
Wireframes & Low-Fidelity Design
Takeaways
During this design stage, I developed digital wireframes to test various layouts of the website. These wireframes served as a blueprint, guiding the design and functionality of the site. Utilizing a Low-Fidelity design helped me define the browsing experience and identify elements that attract user attention, shaping how the website would feel during navigation.
Visual Structure determinated
Hierarchy established
Layouts tested
Placement of essential elements outlined
Wireframes
Low-Fidelity Design
Hi-Fi Design
Takeaways
What I learned
Designing this platform has been an instructive experience, teaching me fundamental aspects of constructing a service based website. Recognizing user needs during product browsing, comprehending the customer journey, and identifying crucial elements are invaluable lessons that undoubtedly contribute to enhancing future designs.
Thank You!
Thank you for your time reviewing my work on the Villa Booking Service! If you'd like to see more or get in touch, my contact information is provided below.